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Go see your top clients…now!

by Art Kuesel | Apr 27, 2015   ()

Now that the crush of the tax deadlines is behind you, it’s time to once again think about marketing.  But not just any marketing – I want you to think about marketing to your top clients.

Over the past several months, you have been “heads down” focused on getting the work out the door and on time.  You had little time to think strategically about your top client relationships and what you needed to do to serve them proactively.  At any other time of the year, you would be able to stop and think about clues and triggers occurring with the client that mean you need to talk to them.

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Source: Accounting Today

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